Current Students

Browse through our current Ph.D. Students research interests and highlights.

  • Benjamin Britton

    Biography:

    Benjamin Britton is a second year Ph.D. student at the University of Alabama. Prior to enrolling, Benjamin earned a BBA in Marketing and a Finance-focused MBA both from Oklahoma Christian University. Benjamin graduated Summa Cum Laude from his MBA program and thus far as a Ph.D. student, he won an award for best doctoral student paper and presentation at the 2018 National Conference on Sales Management. Prior to embarking upon his career as an academic, Benjamin worked in private industry as a sales representative for both Novartis® and Xerox®. Benjamin’s research interests include Sales management, Sales operations, and Salesperson envy.

    View Benjamin on LinkedIn

    Published Papers

    • Riley Dugan, Bryan Hochstein, Maria Rouziou, Benjamin Britton“Gritting their Teeth to Close the Sale: The Positive Effect of Salesperson Grit on Job Satisfaction and Performance” (forthcoming in the Journal of Personal Selling & Sales Management)

    Working Papers

    • Bryan Hochstein, Nawar Chaker, Deva Rangarajan & Benjamin Britton “A Qualitative Investigation of Jealousy in Sales Environments” (Targeted to the Journal of the Academy of Marketing Science)
    • Bryan Hochstein, Nawar Chaker, Deva Rangarajan & Benjamin Britton “Social Salesforce Management: Engendering Competition and Motivation Through Manager Social Media Comparison” (Targeted to the Journal of the Academy of Marketing Science)

    Conference Papers

    • Bryan Hochstein, Nawar Chaker, Deva Rangarajan & Benjamin Britton (2018 – upcoming), “A Qualitative Investigation of Jealousy in Sales Environments” Academy of Marketing Science—World Marketing Congress, Porto, Portugal
    • Bryan Hochstein, Nawar Chaker, Deva Rangarajan & Benjamin Britton (2018), “The Dark Side of Social Selling? Exploring the Nature of Jealousy and Envy in Sales” National Conference in Sales Management, San Diego, CA. ***In addition, Benjamin won the award for best doctoral student paper and presentation at this 2018 NCSM.***

    Scholarship Awards/Research Funding

    Awarded “Graduate Council Fellowship” (2017)

  • Brett Christenson

    Biography

    Brett Christenson is a third-year doctoral student. Before enrolling at Alabama, Brett earned a BBA in Sports, Sponsorship, and Sales from Baylor University as well as an MBA from the University of Texas at Dallas. Brett’s research interest falls broadly in the area of consumer behavior, with a specific interest in cross-modal correspondence, sensory marketing, music, construal, and negative emotions. Before pursuing a Ph.D., Brett worked as a lecturer at Baylor University, a data analyst in social media marketing, an inside sports sales rep, and a musician. During his time as a Ph.D. student at Alabama, Brett has received two awards for research funding through SEiR Summer Research Support as well as being part of a best poster award at the 2017 Frontiers in Service Conference.

    Selected Working Papers

    • Christenson, Brett and Christine Ringler, “Sounds Soft: The Effects of Acoustic Timbre on Product Perceptions” Targeted at the Journal of Consumer Research, Spring 2019. [Data collection and analysis]
    • Christenson, Brett, and Christine Ringler, “The Most Frightening Paper You’ve Ever Read: Moderation of Fear via Construal Theory and Its Effects Upon Satisfaction” Targeted at the Journal of Consumer Research, Spring 2019. [Data collection and analysis]
  • Kimberly D. Hutcheson

    Biography

    Kimberly D. Hutcheson is a first year Ph.D. student. Prior to enrolling in the Ph.D. program, Kimberly taught as an adjunct professor in the Advertising and Public Relations department. Kimberly earned an Associated Degree in Business Administration at Northwest Shoals Community College, a Bachelor of Science in Business Administration, and Master of Science in Marketing, both from The University of Alabama.

  • Maria-Susana Jaramillo-Echeverri

    Biography

    Maria-Susana Jaramillo-Echeverri is a third year Ph.D. student. Susana received her Bachelor of Business Administration and Master of Science in Administration from EAFIT University in Colombia. She also holds a Master of Science in Marketing from the University of Alabama. Her previous work experience is directly related to academia as she has 6 years of teaching experience with teaching introductory marketing classes. Her responsibilities in this capacity included curriculum design, course coordination, and instruction. During her tenure at EAFIT University, she also served as a member of an academic research team providing assistance in conducting research related to emotional speech in service encounters. Her areas of interest are the role of emotions in service interactions and managing service relationships.

    Working Papers

    • Jaramillo-Echeverri, Maria-Susana, Thomas, L., Baker and Christenson, Brett, “Social Anxiety in Service Encounters: Moderating Effect of Service Employee Behaviors” This paper is being prepared for submission to the Journal of Service Research. Data has been collected and analyzed and the manuscript is being prepared for a November 2018 submission.
    • Jaramillo-Echeverri, Maria-Susana and Uribe-Saldarriaga, Carlos-Maria, “Greetings in Service Encounters” This paper is being prepared for submission to the Journal of Qualitative Market Research. Interviews have been done as part of Susana’s Master Thesis and the manuscript is being prepared for a December 2018 submission.
    • Ceballos, Lina M., Ortega, Ana M., Torres, Luis and Jaramillo-Echeverri, Maria-Susana, “User Acceptance of Information Technology Systems as Driver of Innovation in the Columbian Fashion Industry” Data will be collected by November 2018.

    Conference Papers

    • Jaramillo-Echeverri, Maria-Susana, Thomas, L., Baker and Christenson, Brett (2017, June). Social Anxiety in Service Encounters: Mediating Effects of Reduced Social Discomfort During Service Encounter. Poster session presented at the 24th Frontiers in Service Annual Conference, New York City, New York. Best poster presentation award.
    • Jaramillo-Echevveri, Maria-Susana, Thomas, L., Baker and Christenson, Brett (2017, November). Impact of Anticipatory Regret in Action and Inaction Behaviors and Service Evaluation. Paper presented at the 55th Society for Marketing Advances (SMA) Annual Conference, Louisville, Kentucky.
    • Jaramillo-Echeverri, Maria-Susana, Thomas, L., Baker and Christenson, Brett (2018, February). Understanding and Overcoming Social Anxiety in Service Encounters. Paper presented at the 11th Annual Southeast Marketing Symposium (SMS), Tuscaloosa, Alabama.
    • Jaramillo-Echeverri, Maria-Susana, Thomas, L., and Lindsey-Hall, Kristina (2017, November). Impact of Anticipatory Regret in Action and Inaction Behaviors and Service Evaluation. Paper presented at the American Marketing Association (AMA) Winter Academic Conference, New Orleans, Louisiana.
  • Ross Johnson

    Biography

    Ross W. Johnson is a first-year Ph.D. student at The University of Alabama. Before enrolling at Alabama, Ross earned his BS in Marketing and Business Analytics from the Kelly School of Business at Indiana University. Ross’ research interests fall broadly in the realm of social influence and consumer behavior focusing specifically within the marketing interactions between employees and customers.

  • Hyeyoon Jung

    Biography

    Hyeyoon Jung is a second-year doctoral student of marketing in the Culverhouse College of Business at The University of Alabama. She worked for a government organization in S. Korea (called “Korea Social Enterprise Promotion Agency, KOSEA”) for three years. Hyeyoon obtained her master’s degree in Marketing from Florida State University. Her research primarily focuses on international business to business marketing and international consumer behavior.

    Conference Papers

    • “What Does PLS Do to Composite Reliability?”, 2017 AMA Summer Academic Conference, August 2017.
    • “Incorporating Anthropomorphism and Metaphors into Advertising for the Purpose of Understanding Consumer’s Coping PRocesses of Alleviating Animosity”, CIMaR Conference 2018, September 2018.

    Working Papers

    • Stanford, A. Westjohn, Peter Magnusson, Yi Peng, and Hyeyoon Jung “The Conditional Effect of Consumer Animosity on Willingness to Buy: The Role of Cultural Values”, Data has been collected and analyzed and manuscript is being prepared for Journal of International Business Studies.
    • Peter Magnusson and Hyeyoon Jung, “Self-construal Differences in the Sizing Disappointment Effect”, Preparing for submission to the Journal of International Marketing.
    • Hyeyoon Jung and Peter Magnusson, “Incorporating Anthropomorphic and MEtaphors into Advertising for the Purpose of Understanding Consumer’s Coping Process of Alleviating Animosity”, Preparing for submission to the Journal of International Marketing.
  • Yi Peng

    Biography

    Yi Peng is a third-year Ph.D. student. She earned a bachelor’s degree in Economics from Hohai University (China) and an MBA from the University of Alabama in Huntsville. Prior to joining the Ph.D. program, she worked as a manager of the international business department for a biochemical company in China. Her research centers on cross-culture consumer behavior and international marketing strategy. She is currently working on a meta-analysis paper of consumer animosity with Dr. Stanford Westjohn.

    Research in Progress

    • Yi Peng and Stanford Westjohn. “Consumer Disidentification: Its Personality Trait Antecedents.” This paper is being prepared for submission to International Marketing Review. Data has been collected and analyzed and the manuscript is being prepared for an August 2018 submission.
    • Yi Peng and Stanford Westjohn. “Consumer Envy and Animosity the Effect of Negative Emotions on Brand Attitude.” This paper is being prepared for submission to Winter AMA 2019.
    • Yi Peng and Maria-Susana Jaramillo-Echeverri. “Can Grateful Consumers Benefit Organizations: Moderating Roles of Organizational Level Factors.” This paper is being prepared for a submission to SMA 2018. The conceptual paper is finished and Data will be collected from China in August 2018.

    Conference Presentations

    • Yi Peng and Stanford Westjohn. “A Proclivity for and Resistance to Foreign Brand: An Approach-Avoidance Conflicts Theory Perspective.” This paper was presented at the 55th Society for Marketing Advances (SMA) Annual Conference 2017.
    • Yi Peng. “Antecedents of Perceived Brand Globalness and Moderated Effects on Brand Quality and Prestige.” This paper was presented at the 2017 Summer AMA.

    Rewards

    • 2018 Summer Ph.D. Student Summer Research Grant — 2018
    • William J. Ziegler Best Ph.D. Student Award — 2018
    • Bill Benedict Award for Excellence in International Business Studies — 2018
    • William J. Ziegler Bst Ph.D. Student Nominee — 2017
    • Bill Benedict Award for Excellence in International Business Studies — 2017
    • Outstanding Undergratduate of Hohai University — 2009
    • Outstanding Student in Economics — 2006
  • Alex Pratt

    Biography

    Alex Pratt is a third-year doctoral student in Marketing at The University of Alabama where he also recieved his Master of Science in Marketing. Alex received his Bachelor of Science in Business Administration from Union University (Jackson, Tennessee). While at The University of Alabama, Alex has worked as a graduate research assistant as well as a graduate marketing consultant. Alex’s research interests include services marketing, specifically understanding and innovating the customer frontline experience.

    Manuscripts Under Review

    • Hochstein, Bryan, Deva, Rangarajan, Duane Nagel, and Alexander B. Pratt, “Customer Success Managmenet: Investigating the SErvice Ecosystem in Sales”. This paper is currently under review at the Journal of Marketing
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